OMMA Award Nominees Announced

September 6, 2010

BROOKLYN — Four HUGE projects are among the finalists in the 2010 OMMA Awards: History.com, AlvinAiley.org, Reuters.com and The Pepsi Refresh Project. The OMMA Awards were founded in 2006 to recognize those who push the boundaries of creative work, and each year honor the very best in online media, marketing and advertising.

History.com is among the three finalists in the Entertainment TV category for Web Site Excellence. The redesign has transformed the network’s digital presence from a promotional tool into the premier authority for all things history.

Competing in the Charity/Non-Profit Organization category for Web Site Excellence, AlvinAiley.org delivers a user-driven experience that has become a model for the performing arts industry.

Reuters.com is nominated in the News/Politics category for Web Site Excellence. “In what is perhaps the most highly customizable news site on the market today,” writes OMMA, “the new Reuters.com preserves the venerable brand's heritage as a no-nonsense, news wire, with rich, contextually relevant content and applications aimed at time-starved business professionals.”

The Pepsi Refresh Project vies for Best Integrated Online Campaign in the Non-Alcoholic Beverage category. As a result of HUGE’s new digital platform for Pepsi, they leapt to position #5 in Forbes’ Most Reputable Companies study, well ahead of competitor Coca-Cola.

Winners will be announced September 27th at the OMMA Awards event held in New York City. All finalists are also nominated for the Members' Choice Awards, which will be voted on by the community over the next several weeks. To cast your ballot, sign up and vote for the Integrated Online Campaign Awards here and the Web Site Excellence Awards here.

About HUGE HUGE is responsible for core digital strategy and implementation for some of the largest companies and brands in the world. Founded in 1999, the company has evolved a methodology and a culture that combine the most powerful aspects of research, user-centered design, technology and marketing to meet client objectives. The online businesses designed and developed by HUGE generate over $12.3 billion in annual revenue and are visited by more than 150 million visitors each month. The company has over 225 employees in offices in New York, Los Angeles, London and Stockholm. HUGE is part of the Interpublic Group of Companies. For more information, please contact press@hugeinc.com or +1 718 233 3943.