DISH Network Selects HUGE

March 8, 2008

BROOKLYN — DISH Network, the nation's leader in digital television, has engaged HUGE to improve the customer experience across all the company's digital initiatives.  The first goal of the engagement is to shift a higher share of transactions — both purchase and customer service — to the online channel.  Additionally, HUGE has been tapped with developing an effective showcase for DISH Network's highly competitive packages and prices to address there search goals of users choosing between local cable and DISH Network.

About HUGE HUGE is responsible for core digital strategy and implementation for some of the largest companies and brands in the world. Founded in 1999, the company has evolved a methodology and a culture that combine the most powerful aspects of research, user-centered design, technology and marketing to meet client objectives. The online businesses designed and developed by HUGE generate over $12.3 billion in annual revenue and are visited by more than 150 million visitors each month. The company has over 225 employees in offices in New York, Los Angeles, London and Stockholm. HUGE is part of the Interpublic Group of Companies. For more information, please contact press@hugeinc.com or +1 718 233 3943.